Paint Your Own Social Media Portrait

By now, anyone who has been following this blog knows that I am a big proponent of social media and its benefits to artists as a free marketing medium. Social media has been proven to be one of the fastest and most effective means of promoting your art brand, building contacts and announcing events - I know this from personal experience. Below, today's guest post shares some unique ways to help you do just that! ~Lori Guest [...]

Visual Artist’s Challenge II – Balancing Self Promotion & Gallery Representation

with Barney Davey & Jason Horejs As mentioned in the provocative article, The Visual Artist’s Challenge – Should Artists Work with Galleries, Go Direct to Collectors or Both?, art marketing expert and fellow art blogger, Barney Davey, and I both agreed on a strategy that incorporates a healthy combination of gallery representation and self promotion. But how does the artist balance promoting oneself while maintaining a successful business relationship with his or her galleries? To [...]

5 Reasons Why Artists Need Social Media & Eye Opening Stats to Back It Up!

Social media isn’t a fad, it’s a fundamental shift in the way we communicate. But, many artists still are intimidated or scoff at the idea of joining in on the Social Media Revolution. In fact, there are many artists out there who still don’t have a website or email! Well if it’s working, more power to them! But for the rest of us artists who are challenged by the economy, it is time for us to ‘think outside the box’ or studio! Here’s why…