Fine Art Tips, Techniques and Social Media Advice
As mentioned in the provocative article, The Visual Artist’s Challenge – Should Artists Work with Galleries, Go Direct to Collectors or Both?, art marketing expert and fellow art blogger, Barney Davey, and I both agreed on a strategy that incorporates a healthy combination of gallery representation and self promotion. But how does the artist balance promoting oneself while maintaining a successful business relationship with his or her … [Read more...]
by guest artist/author:Matt LeBlanc By day I’m an agency account director and an abstract artist by night. My day job consists of managing multi million dollar advertising campaigns and I constantly discuss online marketing strategies with my clients. The online world was turned upside down a few years ago with the introduction of Social Media. The Social Media bandwagon is not only for big businesses, but is it right for you? The web is … [Read more...]
by guest artist/author: Caren When I joined Facebook, it wasn't to sell art. Originally, I was looking to find old friends and make new ones. My list of friends grew, and I started posting my paintings in a photo album on Facebook. Suddenly, people wanted to buy my paintings. So here's what I did: I posted purchasing information in each photo caption and instructed potential buyers to be first one to leave a "Sold" comment below the … [Read more...]
Over the past year, I have discovered the value of video marketing. I have been learning how to edit, optimize and upload my own videos which is a rewarding experience. You do not have to be the next James Cameron to create an entertaining video that generates many views and increases traffic to your site. Below, are some video marketing tips and stats that I have learned. The basic idea behind using video is to drive traffic to your … [Read more...]
by guest author/artist advisor: Aletta de Wal Gone are the days of art professionals taking care of you. We are each responsible for our own lives and our own choices as artists. The sooner you learn to take control of your art career, the better. Sometimes it is just a matter of looking at things you already know, and assessing this information in an organized manner. Other times, you need to learn from the experience of artists who have … [Read more...]
by guest artist/author: Miranda Aschenbrenner The art gallery is a source of inspiration for many new and aspiring artists, but for others, the art gallery can be an intimidating and mysterious place. As an emerging artist, it is important to involve yourself in your local arts community as much as possible. For some of us, this comes almost as naturally as breathing. For others, it is more of a struggle, but it is well worth the effort. … [Read more...]
At first being asked to paint a commission seems like the ultimate compliment. A prospective collector of your work requests and pays you money to create a personal piece of art. This sounds simple and seems like easy money in the bank. Unfortunately, many artists have had what looks to be a dream job turn into the dreaded commission! Recently, I finished and delivered a $12,000 commissioned painting to its new home. This project was a … [Read more...]
By guest author/gallery owner: Jason Horejs As an artist, the portfolio is your primary tool in getting your work in front of potential collectors and gallery owners. The art portfolio is going to be the first impression you leave, and you want to leave the right impression so you can find the right gallery. After photographing your artwork, there are three primary concerns in creating a portfolio are: format content convenience You … [Read more...]
Finding a new gallery for your art can be a daunting task for many artists and not all artists have that natural-sales-ability. But, the number one Cardinal Rule for any type of sales is to sell yourself! So how does one do that? First of all, honestly ask yourself a few important questions: Am I ready for a gallery? Is my art saleable? Is my art technically good? Have I developed a recognizable style? Do I have a cohesive body of … [Read more...]
 |
| 2012 Artist's & Graphic Designer's Market |
| $22.99 |
| NEW LOOK, NEW FEATURES, UPDATED RESOURCES: ALL THE TOOLS YOU NEED TO BUILD A SUCCESSFUL ART CAREER! 2012 Artist's &...[Read More] |
 |
advertisement |
I would like to invite you to follow me on Facebook, Twitter, YouTube and subscribe to my RSS feed or eNewsletter.
follow: RSS
Recent Comments