Fine Art Tips, Business and Social Media Advice
A picture may be worth a thousand words, but many artists would rather have a root canal than have to come up with 300 words to describe their own art! Yet in these days of online art marketing, that is exactly what many artists must do. If you sell your art or craft in any kind of online venue, the written description can be just as important as the visuals. Thorough descriptions are necessary in order to tell potential buyers more about the … [Read more...]
There are 3 big mistakes artists make with their WordPress websites over and over again. BIG Mistake NUMBER ONE: Choosing a WordPress theme that competes with your art. An artist’s site should be all about the art. There are literally 1000’s of WordPress themes to choose from but it is difficult to find one that's suitable for fine art. A theme with tons of tripped-out functionality, busy graphics or way too many options just … [Read more...]
Artists who work en plein air must deal with natural and self-imposed burdens every time we go out to paint - including the possibility of marketing to strangers. We load our packs (paints, thinner, brushes, palette, canvas panel, towels, garbage bags, clamps, bungee cords, sunscreen, hat, collapsible umbrella, water and power bars) carry our easels, set up and stand for hours at a time. We are at the mercy of the weather, the land and the … [Read more...]
Just when my blogging life seemed to be running smoothly after re-branding both my sites, FineArtTips.com got hacked - again! This is a long post, but those of you who are interested in blogging and using WordPress might learn how to prevent a malicious hack like I have endured... I was hacked in August 2011, and both my WordPress blogs were down for nearly 3 weeks. I lost blog posts, tons of traffic, and my Google ranking fell. It took at … [Read more...]
Earlier this month I posted, Top 2013 Art Business Tips From The Pros and promised to share more tips about RSS feeds for successful artists... RSS Feeds for Successful Artists Today, more than ever an artist needs to increase their exposure on the Internet in order to reach their target audience. An art website setup with an RSS feed can help an artist to achieve this goal. An RSS feed on an art website can increase the following and the … [Read more...]
Did you know Amazon Mechanical Turk (MTurk) can simplify your small business tasks through the use of crowdsourcing? This process was introduced in Part 1, How To Harness The Power of Crowdsourcing to Grow Your Art Business. However, in today's post you will learn how to put Amazon Mechanical Turk to good use. Marketing expert/photographer Todd McPhetridge shares his tips for using MTurk, and the power of … [Read more...]
Nowadays, successful art galleries are thinking outside the box - or gallery. Such is the case with the successful Missoula, Montana based art gallery, Dana Gallery. Each summer, Dana Gallery strategically travels to affluent mountain towns and converts empty retail shops into pop-up art galleries. Awarded the distinction of Missoula's top art gallery, Dana Gallery was founded in 1996. Co-owners and husband and wife team, Candace Crosby … [Read more...]
On Twitter I shared a popular post, Should Artists Have Their Own Blogs? According to Topsy.com, this topic sparked 108 shares on Twitter, however this interesting tweet caught my eye. I retweeted and commented to his response, and then I decided to ask my loyal Facebook friends on my Fine Art Tips fan page for their thoughts. I asked, "What do you think? Do you think blogging steals the mystery of an artist? If so, how do we promote … [Read more...]
To tweet or not to tweet? According to Fins.com/The Wall Street Journal Digital Network, this is the top question on the minds of people in the business of selling goods and services as they ponder the worth of communicating with over 140 million Twitter users. Yesterday, I received a phone call from a reporter from Fins.com, the Wall Street Journal Digital Network who asked to interview me for today's post, How Many Tweets Does it Take to … [Read more...]
Source: pingram.me via Lori on Pinterest Is blogging dead for artists? Nowadays, so many artists are using sites like Facebook and Google Plus or even Twitter for their micro blogging, and art promotion. Lately, there is a lot buzz going around that blogging is dying. I disagree. Why? With social sites, you do not control any of the content that has been shared on your accounts. You do not have control over the look and layout, plus … [Read more...]
Lori McNee is a professional artist who specializes in still life, and landscape oil paintings. She is an exhibiting member of Oil Painters of America, Plein Air Painters of Idaho, serves on the Plein Air Mag Board of Advisors, and is an Ambassador Artist to Royal Talens. As the owner of FineArtTips.com, Lori blogs about fine art tips, marketing … Click HERE to read more.
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