How to Make Your Art Portfolio Current & Competitive

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Guest Author: Art is always evolving — constantly developing with the help of world and social trends, new technologies and so much more. As artists, we must keep up with these changes. Not only because our passion necessitates new ideas and new inspirations, but also because the artwork we previously thought to be finished, might now look painfully incomplete — such is the life of a creative. In an artist’s mind, there’s … [Read more...]

Is a WordPress Blog Platform Right for You?

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Are you an artist or creative person who wants a blog? After reading, 5 Simple Steps to Start a Blog, you are now ready to begin. But, there are so many blogging platforms out, how do you decide which one is right for you? Below is a quick overview to help you decide... Before we get started, I just want to say that I wish I understood the following information before I started blogging about 1 1/2 years ago! I didn't know that I … [Read more...]

Branding You: 5 Ways to Improve Your Professional Image


As we all know, your brand is you.  It's what matters in a first impression, it's what counts on a sale, and it's what keeps customers coming back. Maintaining your brand should be top priority as we learned from The Importance of Branding and one of the best ways is to improve your professional image. Here are 5 ways to improve your professional image and increase your brand equity in the marketplace. 1.  Create an Online Professional … [Read more...]

The Art of Self-promotion for Visual Artists & Creatives


Without marketing and self-promotion what you have is a pleasant hobby. The following article is about self-promotion for visual artists however, nearly all of what is offered would work for any creative person seeking to market themselves. The valuable suggestions here are offered to help artists and creatives improve the art of self-promotion. This is the last article in our popular collaborative series of blog posts that art marketing and … [Read more...]

3 Reasons to Start a Creative Blog for Your Business


Have you ever asked yourself..."Why do I need a blog?" or "How can a blog help my creative business?" First of all, what is a blog? The term "blog" comes from "web log" which can best be described as an online journal or diary. I used to think that blogging was reserved for authors and newspaper columnists.  But, blogging is one of the best ways for small businesses to integrate into an onlinebusiness marketing toolespecially if you’re an … [Read more...]

SEO Tips to Rank Your Twitter & Facebook Pages Higher on Google


Continuing with our series of art marketing articles for "Thinking Outside the Frame", the following guest post will help you do just that... guest author: John Paul Aguiar Now that Twitter and Facebook Fan Pages are included in Google search results, I thought I would share with you a few Search Engine Optimization (SEO) tips to get more SEO push out of your Twitter and Facebook pages. You should be using Twitter and Facebook to connect and … [Read more...]

The Real Story of Twitter’s 1st Art Auction – @140hours

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 The following guest post by Gary Brant is the first in the series of inspiring and informative articles by working artists, galleries and individuals who are 'Thinking Outside the Frame' with creative art marketing ideas in this challenging economy.  Gary, a true visionary, has created a revolutionary online art auction using the power of Social Media. The World's 1st Twitter Art Auction & Supporter of International Charities. On a … [Read more...]

“Thinking Outside the Frame” – What’s Your Art Marketing Tip?


We are all feeling the pinch in this challenging marketplace. Gone are the days of painting good paintings, framing them nicely and relying solely on our galleries for sales. Now is the time of natural selection and survival of the fittest! Artists and galleries must evolve and creatively think 'outside the frame' ... Over the next few weeks I am planning a series of informative articles by working artists and galleries who are coming up with … [Read more...]

One Simple and Effective Way to Show The World You’re an Art Pro

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Guest artist/author: Stacey Cornelius Recently, I had the opporunity to help a painter put together a new portfolio to take to galleries. She was going on a trip and decided to look for a few new venues while she was away. This artist is a very good writer, so I made only a few edits to her artist's statement. She had her CV (curriculum vitae) nicely formatted, a couple of reviews, a business card, and some wonderful reproductions of her work … [Read more...]

5 Reasons Why Artists Need Social Media & Eye Opening Stats to Back It Up!


Social media isn’t a fad, it’s a fundamental shift in the way we communicate. But, many artists still are intimidated at the idea of joining in on the Social Media Revolution. In fact, there are many artists out there who still don't have a website or email! Well if it's working, more power to them! But for the rest of us artists who are challenged by the economy, it is time for us to 'think outside the frame' or studio! Here's why... Keep … [Read more...]




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