10 Tips to Bring Visitors to Your Art Fair Booth or Open Studio

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Guest article by artist/author: Benoit Philippe Recently, I took part in a local open studios event, in a public space, together with seven other artists and I tested a number of strategies to bring visitors into my art booth and keep them there to look at my art. The tips below will be helpful for artists taking part in an art fair or open studio. 1. Make your mailing list work. This one is obvious, but requires some planning. You want to … [Read more...]

What Social Media Means to Me

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By now, most of us know about Social Media and its benefits. People gain information, education, and news instantly. Social Media is free or relatively inexpensive and accessible to enable anyone to publish or access information. Social Media allows private individuals to reach small or large audiences.  A blog post may reach zero people or millions of people! But in case you need a little more persuasion, Tony Hastings of  'The Top Ten … [Read more...]

10 Great Ways to Market Art & Develop Your Brand

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Artists need to take charge of their art careers now more than ever. Nowadays, being a successful artist also includes being a savvy business person as well as a talented and creative producer of your craft. In this guest article, John R. Math shares this great list of of ways that you can market art and develop your brand. This list of suggestions is forever changing as technology and the public’s tastes shift. It is in no particular order … [Read more...]

5 Simple Steps to Start Your First Blog

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Guest author: John Paul Aguiar There are many benefits to you as an artist to start a blog. A blog is a great way to promote your art and you, to sell your art and to offer customer service. There is no better place to connect with a potential customer then on your blog. Your goal as an artist online:  *To make your customer feel as comfortable with the process of getting to know you the artist, learning about your art and hopefully … [Read more...]

How One Artist Created a Successful Art Campaign

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Giving back to the community with the gift of art is a great way to benefit others as well as yourself. My good friend, abstract artist Matt LeBlanc, has shared some great articles with us in the past. However, this post is different and very inspiring. On his own, Matt has created a successful art campaign to raise money for a charity he believes in, the fight against cancer... Matt lost his sister to this heartless disease when she was … [Read more...]

Inbound or Outbound: Which Direction is Your Art Marketing Going?

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So . . . you are an artist, craftsperson or creative entrepreneur with work that you’d like to sell. OK, that’s great. Now you want to do some marketing. But which direction is your marketing going, inbound or outbound, and how do you know the difference? Inbound vs. Outbound Outbound Marketing: Interrupts people during their lives and says “look at me, listen to me”. Outbound marketing is old school (think advertising in … [Read more...]

Top 10 Up and Coming Women Bloggers

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As a blogger you will begin to find and connect with some great people. Some will help you in a direct way, and some will have an impact on you and your blogging in an indirect way. I am happy to say I have connected with some great women bloggers in the past 6 months that have shown support for me and my blog in one way or another. I been following some from early on and some I have found more recently, mainly thru Twitter and have followed … [Read more...]

Beyond the Comfort Zone: Valley Artists Travel in Cyberspace & Abroad to Promote their Art

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By SABINA DANA PLASSE Mountain Express Staff Writer Even when their work is finished, artists' creativity never slumbers. For painter Lori McNee and theater-and-puppet artist Johanna Marvel, their creativity has led to new frontiers in cyberspace and international street performances. McNee, a Wood River Valley resident for more than 20 years, had always loved art but did not pursue a career as a painter until she was married with … [Read more...]

Vinyl Art: Painting Portraits of Musicians on Records

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Twitter has introduced me to many gifted and ingenious artists and creatives. Daniel Edlen, known as @vinylart on Twitter, caught my eye recently. Daniel paints Vinyl Art, portraits of musicians and entertainers on vinyl records. Instead of Elvis on velvet, think Elvis on an Elvis record! Read on to learn more about this artist and his unusual canvas... ***** I've been creating art for a long time. Not as a job, but as a passion. I think … [Read more...]

Gulf Oil Spill Backlash: Artists Bite Back

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"We are also all responsible for the solution and we must work together to protect the balance of life," states photographer Jane Fulton Alt. These words resonated within me, so I felt compelled to share this story of how two talented artists are striving to make a difference concerning the Gulf oil spill...~Lori ***** The backlash from the Gulf oil spill continues to build, with the art world being no exception to the growing protest. … [Read more...]


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