Selling Your Art With Words

salesman

A picture may be worth a thousand words, but many artists would rather have a root canal than have to come up with 300 words to describe their own art! Yet in these days of online art marketing, that is exactly what many artists must do. If you sell your art or craft in any kind of online venue, the written description can be just as important as the visuals. Thorough descriptions are necessary in order to tell potential buyers more about the … [Read more...]

What Can You Learn From Children’s Art?

what you can learn from children's art

Children create art in a naive and wholesome way. Instead of being burdened with information on color theory, artistic movements and technique, children draw, paint and color with wild abandon. Here are some things you can learn from children’s artwork to become a better artists. Newness – Children are exploring their world and learning about everything in it. Life is fresh and new, and that mentality is reflected in their art. … [Read more...]

3 Big Mistakes Artists Make With Their WordPress Websites

3 Big Mistakes Artists Make with their WordPress websites

There are 3 big mistakes artists make with their WordPress websites over and over again. BIG Mistake NUMBER ONE: Choosing a WordPress theme that competes with your art. An artist’s site should be all about the art. There are literally 1000’s of WordPress themes to choose from but it is difficult to find one that's suitable for fine art. A theme with tons of tripped-out functionality, busy graphics or way too many options just … [Read more...]

Self-Promotion and Print on Demand

daffodils watercolor, print

Frequently, I am approached by people who have taken the exciting step of uploading their artwork to a Print on Demand website (POD) and have been sitting patiently awaiting their first sale. Some write with tales of disappointment while others simply wonder how to proceed when the print sales never occur. The expectation is that simply uploading work to a POD site such as Fine Art America, Imagekind, or RedBubble will automatically result in … [Read more...]

RSS Feeds for Successful Artists

RSS feed logo

Earlier this month I posted, Top 2013 Art Business Tips From The Pros and promised to share more tips about RSS feeds for successful artists... RSS Feeds for Successful Artists Today, more than ever an artist needs to increase their exposure on the Internet in order to reach their target audience.  An art website setup with an RSS feed can help an artist to achieve this goal. An RSS feed on an art website can increase the following and the … [Read more...]

Top 2013 Art Business Tips From The Pros

top 2013 art business tips

With the holidays behind us, it's time to get back to business. To help get the new year off to a good start, I asked some of your favorite Art Business industry leaders to share their top art business tips for 2013. It's an honor to have my colleagues share their expertise with us. There is a wealth of knowledge in this short post, and I hope to encourage you to visit their amazing art business blogs too. Here are your mentors in alphabetical … [Read more...]

Google Plus – The Driving Force Behind Your Business?

Mark_Zuckerberg

Recently, my social media friend, and fellow artist,  Rodney Pike hit an amazing social media milestone - 1 million Google Plus followers in just one year! I am so impressed with his achievements, as both an artist, and a social media user, I asked Rodney to share his Google Plus secrets with us here. I hope you enjoy his inspiring story... Social Media - The Driving Force Behind Your Business? I was asked by Lori McNee to write a guest … [Read more...]

Struggling With Your Painting? Turn It Upside Down

yellow carp fish

Each painting creates its own special set of problems, because each one is its own lesson in itself. As you are painting, you are going to discover things along the way that will alter your original approach. Are you squinting a lot when you are viewing your unfinished painting? Leaning your head to one side, hoping that this will make it all look better? At a loss as to what your next moves are going to be? Like a punch drunk … [Read more...]

How to Take Better Landscape Photography

auto bracketing photography exposures

Do you often take reference photography of a scene for later use in the studio? Does it sometimes lack the detail you would like to have either because the shadows are too dark, or the sky is a blaze of white? Recently, Lori referred us to a helpful article by Texas artist Rusty Jones entitled, "How to Use Good Reference Photos for Landscape Painting". Rusty explains the importance of using photography in addition to using site sketches, and … [Read more...]

Tips for Using Amazon Mechanical Turk to Build Your Business

Amazon Mechanical Turk MTurk

Did you know Amazon Mechanical Turk (MTurk) can simplify your small business tasks through the use of crowdsourcing? This process was introduced in Part 1, How To Harness The Power of Crowdsourcing to Grow Your Art Business. However, in today's post you will learn how to put Amazon Mechanical Turk to good use. Marketing expert/photographer Todd McPhetridge shares his tips for using MTurk, and the power of … [Read more...]


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