How to Make Video Marketing Work for You: Lori on Art Heroes Radio

john-unger

Recently, I was asked to chat with artist John T. Unger about art marketing on his popular Art Heroes Radio talk show. Art Heroes Radio features conversations every Thursday evening with established and upcoming artists, creative professionals and experts in related fields. Originally John and I planned to do a two part show focusing on video marketing for artists as well as selling art on Facebook, but decided that Facebook would need more … [Read more...]

The Color ‘Yellow’: The Hidden Meaning for Your Art & Design

yellow goldfinch songbird on sunflower

 For decades, interior decorators, graphic designers, advertisers and artists have been using color to enhance our environments. The use of color can be used to create a certain mood or to create a message or sharp response in the viewer. As artists we  learn how to use the positive or negative attributes of color in our works to subliminally send a message. Last year, I posted a very informative article which explains how to Use the Hidden … [Read more...]

The 100 Greatest Women in Social Media & Me!

lorijennie

 Tonight I came across the article, The 100 Greatest Women in Social Media and was surprised to see my name on this distinguished list of Social Media Divas! Scott Bryant begins, "They come from all walks of life with one purpose: to help change the world through the fast-growing world of social media. But most of all, they’re the women we have all grown to love and admire. To show my appreciation for these hard-working and inspirational women, … [Read more...]

Use YouTube to Promote Your Next Art Show!

rusty jones barn painting

As most of you know by now, I like to share useful art tips and art marketing ideas that I have learned myself or from fellow artists. I thought you all might enjoy seeing how my Facebook artist friend, Rusty Jones is using the power of YouTube. Rusty created this great little video to promote and market his November one-man art show. He published it on his blog, Youtube, Facebook, Metacafe, Yahoo video and BlipTV. The show is entitled, … [Read more...]

Do You Like the New Look of Fine Art Tips?

woman holding paint brushes wearing painting apron and hat

 Hello Friends- As you can see, I have been making some minor changes to the look of Fine Art Tips blog. My talented webmaster Cory at WebDog Services, and I are always striving to refine this website and keep it as user friendly as possible. The layout is basically the same, but the changes should make navigating a bit easier. The noticeable difference is the 'sliding' featured content right below the navigation bar... Do you like this new … [Read more...]

How Do You Define Success as an Artist?

ladder of success

 Attempting to define success as an artist is difficult because it is a subjective term that varies widely from person to person. In the recent article, "5 Common Traits of Successful Artists", you will find an interesting and concise list of traits that are common to most successful artists - however, this is not a formula! The comments have been about as interesting as the article itself. I had planned to post this follow-up article … [Read more...]

Use the Hidden Meaning of the Color ‘Red’ in Art & Design

red barn and horses grazing in wyoming

Color can be used to evoke a certain mood, to create a message or sharp response in the viewer. As artists, photographers, designers and crafters, we  learn how to use the positive or negative attributes of color in our works to subliminally send a message. Most successful artists know how to use color to their advantage, but many aspiring and novice artists are not aware of the power of color. Last year, I wrote an in-depth article to help … [Read more...]

The Art of Self-promotion for Visual Artists & Creatives

salesman

Without marketing and promotion what you have is a pleasant hobby. The following article is about self-promotion for visual artists however, nearly all of what is offered would work for any creative person seeking to market themselves. The valuable suggestions here are offered to help artists and creatives improve the art of self-promotion. This is the last article in our popular collaborative series of blog posts that art marketing and publishing … [Read more...]

5 Common Traits of Successful Artists

success1

  guest author/artist advisor: Aletta de Wal "There is no formula for success, except perhaps an unconditional acceptance of life and what it brings." ~Arthur Rubenstein STOP. Before you read this article...Close your eyes. Take a few deep breaths & imagine. Now let your mind find a memory of a time when you felt successful. Walk into that memory and experience it all over again. Use all of your senses: sight, smell, touch, taste, hearing, … [Read more...]

Sun Valley, Idaho: Small Town with a Big Art Attitude!

2008-2009_SVGA.indd

 Although Sun Valley, Idaho originated as the first American ski resort over 70 years ago, a nationally recognized arts scene has emerged during the past 30 years. For such a small town, Sun Valley is culturally rich with a big art attitude that rivals many large cities! Year round, Sun Valley welcomes thousands of visitors and locals alike to view rotating exhibitions of painting, photography, glass, sculpture, video and installation art. Recently, I … [Read more...]